Definicja direct distribution (IS-M-SD)
Delivery of issues in a certain geographical area with delta coverage.
In contrast to home delivery, the names of the recipients of the issues are not known in direct distribution. Instead, all households in the area are taken as recipients.
Direct distribution usually takes place for ad pre-prints.
In this context, direct distribution is often also combined with insertion.
Słownik i definicje SAPa na D.