Definicja sales funnel analysis

Co znaczy SALES FUNNEL ANALYSIS:

An evaluation of the sales performance that depicts all sales documents from a historic perspective, regardless of their status. It displays the flow of sales documents, for example, from a marketing campaign to the conclusion of a sales contract, and thus enables sales managers to evaluate the success of their sales strategy.

The sales funnel analysis is composed of the following analyses:

Lead funnel analysis Opportunity funnel analysis Quotation funnel analysis Campaign funnel analysis