Definicja booking unit

Generic term for all units used in the system to describe advertising

offers in newspapers, magazines, websites or those offered by television and radio stations.

The various types of advertising offers are known as item types in the system. The following item types exist:

Ad, ad insert, distribution, online, commercial

Various item types can be combined in a booking unit.

The basic and combined booking unit booking unit types are distinguished in the system.

Booking units can be placed in relationship with each other. By doing so, you can produce booking unit hierarchies.