Co znaczy CUSTOMER VALUE INDEX:
Expresses how valuable a customer is to a company. The index is based on the customer contribution margin.
The customer value index is calculated as follows (where CM = contribution margin; x, y, z = weighting)
Customer value index = CM 1 * x + CM 3 * y + CM 3 / CM 1 * z
In the analytical application Churn Management, the customer value index is calculated using the data mining method Scoring. You can specify the weighting yourself.
SAP przykład użycia CUSTOMER-VALUE-INDEX pomoc. Jak działa customer-value-index kod programu ABAP. Wykorzystanie kodu Customer-Value-Index w programie funtion module SE37. Obsługa funkcji customer-value-index w klasie.
Słownik i definicje SAPa na C.
